From Projections to Reality
This partner is an online insurance provider whose mission is to provide faster, better, and easier life insurance experiences to their customers. The company is in a hyper-growth stage and is looking to expand its user base while being sensitive to acquisition costs.
The Significance of Real-Time Data Reporting
When compared to the real-time data and reporting we have received from other partners to date, the depth and breadth of data that we received from this partner were almost unparalleled.
Protecting Privacy
Without revealing any PII, they were able to share demographic and policy information that allowed our analysts to pinpoint consumer demographics with higher conversion projections.
Generating Real Value Through Data
The data that they shared allowed our campaign managers to be more focused when targeting specific areas and demographics that were forecasted, and later proved, to be more valuable to the partner.
A Significant and Measurable Impact
Within a few months, we were able to quadruple the number of policies sold, while significantly increasing consumer intent.
So, What Are You Waiting For?
If you are looking to grow your business, reach out to your account manager today!