Trusted Home Equity Loans January 2025

As a leading independent review platform, TrustPilot houses an extensive collection of over 120 million consumer reviews for more than 550,000 brands. With its ever-expanding repository, TrustPilot serves as a resource to gauge consumer satisfaction, making it an integral part of our scoring system. The BestMoney Total Score is determined by incorporating the brand's TrustPilot score, on a scale of 1-5. However, in cases where a TrustPilot score is unavailable, the BestMoney Total Score will be based solely on the Brand Reputation score provided by Semrush.

To ascertain the reputation and recognition of the listed brands, we rely on Semrush's reliable and comprehensive competitive research tool and traffic analytics platform. By utilizing Semrush, we obtain estimates of both mobile and desktop traffic for any website. Evaluating clickstream data, including user activity, search patterns, and engagement levels, Semrush helps us accurately assess the brand's visibility, credibility, and authenticity. The Semrush score is then adjusted to our 0-5 formula for precise evaluation. However, in cases where a Semrush score is unavailable, the BestMoney Total Score will be based solely on the TrustPilot score